Wellness Destinations
It is a distinctive mark directed at a place or region that attracts visitors for its unique and attractive characteristics in terms of well-being. These characteristics can be natural (beaches, mountains, forests), cultural (historical cities, museums, spiritual spaces, events), or a combination of both, among others.
Characteristics:
Factors such as tourist infrastructure, the offer of well-being services, security, and accessibility are evaluated.
Benefits:
It positions the destination as a world reference in terms of well-being.
It attracts an increasingly demanding market segment willing to pay for unique experiences.
It promotes sustainable economic and tourism development.
Highlights
Discover the magic of wellbeing.
World Wellness Route® is promoted by The Wellbeing in Tourism Alliance in collaboration with Wellness Standards, the first specialized acreditation entity in wellness, committed to promoting wellness all over the world.
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